1.Introduction

With the development of the globalization, the companies’ business has become diversified and specialized. At the same time, financial resources have flown into market with value addition in the process of investment, trust, insurance or other kind of economic forms. DaMei Investment management corporation has been specialized in financial consultation and stock investment for the company clients from domestic and foreign markets. The research focuses on my internship in DaMei Investment management corporation. First, the literature review about international business trade, and English usage has been carried out. Second, the internship discoveries on investment management, risk control, property management’s English usage have been studied. Third, some recommendations for improvement in Business English learning have been drawn out.

Literature Review

International Business Industrial overview

2.1.1 International business environment

In the international business environment, owing to the development of governmental macro control, and technological progress, the market competition has been fierce because of the capitalization, and liberalization. In the international business trade, natural, or intelligent, administrative resources have been included in the trading, the value addition has been added in the time, transport, trading channel and financial redistribution. Especially owing to the development of stock and bond market, the economic relationship has become complex.

2.1.2 Capitalization of economics and market

The international business trade should obey economic theoretical basis. In essence, business trade follows mutual benefits principles. There are two dominant power in deciding business trade, one is the market, the market has these characteristics, first, market is blind, and profit oriented, yet financial resources lag behind market reaction. The other is governmental macro control. In order to avoid liberalization of market economics’ drawbacks, the governmental policies such as currency, and financial policies can be helpful to play leverage function towards market control (Coyle, Novack, Gibson, Bardi, 2015).

2.1.3 Financial industry’s common Phenomenon

Specifically, when it comes international business environment, the countries’ labour, or product’s economic values would be budgeted and structured into financial principles such as the establishment of board of director, stock structure, stock market distill, restoration, takeover or other forms (Mansfield, 2005). The capitalization of market economics would enlarge the gap of the economics, and bring about the financial inter flow and increase profitability. If the global financial crisis takes place periodically, the government has interfered with financial industry, and forbidden the liberalization on virtual economics through commercial market supervision, or taxation burden, legal contract restrict ( Lawrence, Weber, 2016).

2.1.4 Products and services in International Financial industry

The supply and demand market relationship would decide on the international business profitability. When it comes to financial investment industry, the financial resources have been seen as product for sale and for management, and for optimization of investment(Davidson, Emig, 2011). The stakeholders can be commercial agencies, labour dispatch agencies, fund, stock, security, bond companies, banking services and so on. The business would cover credit management, investment evaluation, property scheduling, financial capitalization solution making, and so on.

Business English national standard

2.2.1 English in International economic environment

Business English has made international business environment standardized, and many problems have been solved because of uniformity. The requirements for business English can include management, finance, international tourism, commercial advertisement, logistics, and so on (Hackett, Dissanayake, 2010).

2.2.2 English application forms in business

The basic business English application can be business correspondence, memorandum, synopsis of minutes, report, notice, email, specification, agreement or contract, bill and form setting, and so on. The business English should be simplified, and accurate.

2.2.3 Current Business English usage

There are some solid interpretation, such as O/C, GDP, CPI, CIF, FOB, CWO, B/L, and so on. There are multiple mature economic stakeholders, such as WTO, IMF, WB, UN, international companies, accounting firms (Nelson, 2006). The business behaviors can include construction, public relationship maintenance, takeover, arbitration, foreign exchange rate evaluation, and so on (DK, 2017).

2.2.4 Limitations

But when it comes to financial industry, thanks to the development of European and American liberal economy, the mature financial industry system has regulated the financial trading process by business English utilization. The stock market, mortgage, or private funding would become internationalized, and standardized in procedure control. The US financial system has structured all the financial resources with time schedule. However, the current Business English has lagged behind.

Discoveries in DaMei: Financial consultation and Business English usage

3.1 company overview

DaMei investment management corporation targets at providing international companies investment management, foundation management, credit investment, property management, financial information analysis, and legal consultation. As a business English internship experience, I have gained experience in these aspects.

3.2 Investment market’s common products in English

There are some investment approaches in the current international business market. According to the modern investment theory, the investment should be divided to supply for the time surplus in the financial resources. The current market has been supplied with stock, bond, deposit, loan, mortgage, sub prime mortgage, fortunes, or other resources. In the first aspect, “Stock market” has put companies into “growth enterprise market”, ”national equities exchange and quotations”, “middle and small capital stocks”, and so on according to their types, and listed market values, or common market shares. The common stock trading sites are “stock exchange” such as Shanghai, and Shenzhen stock exchanges in China. The stock market would be estimated and described as “plummet”, “l(fā)imit up” to reflect the stock market fluctuation. It has high risk, and high profitability both in “private placement”, and “common shares in market”. In the second aspect, “Bond market” can be issued mostly by “state owned enterprise”, or “government” with conservative investment policies, and low profitability just as debt with interest rate. In the third aspect, “Fund” can be “trust”, “insurance”, “pension fund”. It is stable, and more profitable, compared with “bond”. Divided into “l(fā)isted open-ended fund”, and “close-end fund”, the fair value has been restricted in the form of contract. In the fourth aspect, “Insurance” is more conservative, and can be seen as supplement in investment for storage of financial resources. In the fifth aspect, there are other financial resources, such as “gold”, “crude oil”, “virtual beta currency”, “foreign exchange”, they are all mature financial resources.

3.3 Financial market’s English Usage

3.3.1 investment management reason

In the financial market, the basic financial resources would be treated as products for investment. The profitability would also be structured in the financial system. Most of the time, the investors just take advantage of the “time”, “market value”, “present value”, “fair value” of the financial resources to make strategies in investment, and to gain profitability because of “opportunity cost”, and “time cost” favor. The “opportunity cost” means, the investors want to make optimized choice to gain the utmost profit, while “time cost” means, the investors want to take advantage of economic relationships in supply and demand, or the national bounder, or the channel gaps, to gain the profit in the shortest time.

3.3.2 investment evaluation targets

The investment budget making would have benchmarks, such as “present value”, “predicted value”. The investment targets can be “return on investment”, “marginal profit”, “l(fā)iquidity”, “return on asset”. “ROI” means the total equity of investor, “marginal profit” means the targeted company’s productivity or prosperity, “l(fā)iquidity” means the financial control ability, “ROA” means the stability (Mansfield, 2005). No matter what the financial product is, DaMei would put the targeted company’s statistical analysis together, and make suggestions for the investors.

3.3.3 investment forms

The channels include “private capital”, “venture capital”, “Banking service”, “investment management companies”, “general public financial resources”. The stakeholders can be “intermediate trader”, “third party trader”, “banking service”, “foundation”. The investment forms can be “auction”, “takeover”, “acquisition” , “merger”, “stock exchange”.

3.3.4 analysis between investor, and targeted company

The investment target can vary from those financial resources and some complex product combination. “Financial retailing”, “financial wholesale”, or “stock exchange with other benefits”, “sealed bids”, “l(fā)oan”, “public bidding”, “bulk sales”, “equity partnership”. All these investment trading would contain many varied conditions, which would be listed in contract.

Sometimes, the targeted company does not list in stock market, or has a simple financial structure, then the strategic making can be simpler, just like personal traders. Sometimes, the targeted company has complex financial structure, the analysis should be focused on “debt”, “l(fā)iabilities”, “subsidiaries”, “expenses”, “default”, “bad asset”, “equity”, “turnover”, “retained earning”, “common shares”, “franked shares”and other statistics. These would represent the products’ characteristics, or would decide if it worths investment.? For example, if the targeted company itself has financial products, then the investment would be in “secondary market” (Bikker, Leuvensteijn, 2014). If the targeted company has faced with crash, the investment would mainly become “takeover” at once with the budget over the present value of the company, and the yearly ROI.

3.3.5 function of DaMei

DaMei has provided service on financial consultation. First, it would provide “investment service”, it means, DaMei stands on behalf of investors to make strategies in investment on financial resources out of different channels to gain the optimized solution in profitability merely through the financial resources. Second, it would provide standardized “capital service”, it means, DaMei would form standardized management over the “corporation reorganization”, “IPO”, “l(fā)oan constraint”, “credit assessment”, “contract setting”, “structured transaction” and other procedures. Especially if the investors are multiple, or the targeted investment behavior is multiple, the invested objects are multiple. Third, DaMei would provide consultation to help with the “risk management” and “audit”. It means, DaMei is not only a bridge in investment transaction, but also a market supervisor on behalf of third party. Only through the financial scientific evaluation, and solution making can the financial resources’ trading process be legalized, and the risks can be mitigated to a great extent. Otherwise, the problems would occur, such as “hostile takeover”, “l(fā)ow price purchase”, “dump”, “bear sales”. If the investors, including personal investors, and capital, want to gain profit, and control risks, they have to listen to the financial consultation, and identify the macro financial market, financial product characteristics, trading partners, and targeted companies’ financial conditions. Fourth, the relationship between DaMei and other customers is more complex, unlike banking service, DaMei would provide solution making for investment and make profits through commission. While banking serves requires financial budgeting, and earns profit by interest directly. Thus, DaMei has been more scientific and serves for mutual benefit through investment to manage some leisure financial resources.

Conclusion and Recommendations for improvement in Business English learning

In conclusion, I have learnt the Business English when I provide the financial consultation to the investors. The Business English is very important, without accurate Business English, the consultation would result in ambiguity. However Business English is far from enough, it can be assisted in translation, and supplement for financial consultation. Thanks for DaMei Investment management corporation’s offering me such a precious opportunity to have internship, so that I can learn about financial industry in primary step for further development.