W7L5-商業(yè)基礎(chǔ)-成本
1.你認(rèn)為電商運(yùn)營的成本包括哪些讯检？在電子商務(wù)實(shí)際運(yùn)營中發(fā)現(xiàn)有哪些利用價(jià)格去吸引消費(fèi)者的方法整袁？
成本：運(yùn)營平臺(tái)成本,物流成本，工作人員成本志膀，貨品成本熙宇。
方法：促銷活動(dòng)，折扣溉浙。
2.隱藏題目烫止。口紅的成本戳稽。
口紅的成本：
原料成本：10% ?馆蠕， 制作成本：5% ?，銷售成本：40% 惊奇， 運(yùn)營成本： 25% 互躬， ?利潤： 20%? ?
3.閱讀一篇以上price(價(jià)格)相關(guān)的英文文章。
鏈接：http://www.businessdictionary.com/definition/price.html
主旨：First, price is a kind of value, it is an index to purchase, quantity, weight or measure index an indicator of other services. At the same time as the exchange of ownership, price constitutes the basic foundation of business transactions.
關(guān)鍵詞：
purchase 購買
value ?價(jià)值?
service 服務(wù)
transfer of ownership 所有權(quán)轉(zhuǎn)讓
essential ?本質(zhì)颂郎，要素
commercial transactions ? 商業(yè)交易
contract ?合同
dealings ?交易吼渡，來往
discovered or negotiated ? 發(fā)現(xiàn)或協(xié)商
W7L6-商業(yè)基礎(chǔ)-商業(yè)模式
1.選擇一個(gè)你相對了解/感興趣的商業(yè)APP，使用商業(yè)模式畫布9個(gè)模塊對其進(jìn)行分析乓序。
APP：滴滴出行
2.閱讀一篇以上business model 相關(guān)英文文章寺酪。
鏈接：http://www.dummies.com/business/start-a-business/business-plans/defining-your-business-model/
主旨：A business model isn’t something you build from the ground up.An effective business model? takes into account how customers pay.Some business models are as old as the marketplace itself; others are as new as the Internet.The simplest model involves creating a product and selling it directly to customers.
關(guān)鍵詞：
Business Model ?商業(yè)模式
business-planning process ?業(yè)務(wù)規(guī)劃流程
details 細(xì)節(jié)，詳述
delving into ?鉆研
profit ?利潤
timeline ?時(shí)間表
financial ?金融
