9電視宣傳片解說詞
片名:淄博人立文化創(chuàng)意股份有限公司
An Introduction to Zibo Renli Cultural Company Limited
早在宋元時(shí)期润文,博山稱作顏神鎮(zhèn)锄蹂。這里陵刹,黛瓦粉墻斟珊,青石鋪路,小橋流水骡楼,有北國江南的秀美與富饒。
In the Song and Yuan dynasties, Boshan, then called Yanshen, was the “South in the North” with beautiful scenery and rich resources.
豐富的料石、煤炭骚亿,興盛的商業(yè)貿(mào)易,便利的交通運(yùn)輸熊赖,成就了顏神鎮(zhèn)琉璃業(yè)的繁榮與發(fā)展来屠。
The plentiful dressed stones and coal, booming trade and business, and convenient traffic, all together contributed to the prosperity and development of Yanshen’s colored glaze at that time.
史承千載看今朝。
Time flies.
今天的博山震鹉,在一個(gè)叫琉璃小鎮(zhèn)的地方俱笛,仍可感受到深厚的琉璃文化氣息。這里有眾多的工作室传趾,藝術(shù)家在潛心創(chuàng)作;這里更多的是美輪美奐的琉璃藝術(shù)品及各類展覽中心迎膜,常年展出不同藝術(shù)風(fēng)格的藝術(shù)家作品,圍繞琉璃藝術(shù)品市場(chǎng)的業(yè)態(tài)已經(jīng)非常完整齊全浆兰】慕觯——這就是成立于1994年的淄博人立文化創(chuàng)意股份有限公司珊豹。
In today’s Boshan, the atmosphere of colored glaze can also be felt in a place called “town of colored glaze”, where there are plenty of studios for artists’ creation and exhibition halls for a variety of beautiful works of art of different styles. The “town of colored glaze” is Zibo Renli Cultural Company Limited,which was founded in 1994.
淄博人立文化創(chuàng)意股份有限公司坐落于風(fēng)景秀麗的孝婦河畔,企業(yè)占地面積20000余平方米榕订,職工150余人平夜,是一家集陶琉文化推廣、體驗(yàn)式旅游卸亮、電子商務(wù)忽妒、外貿(mào)出口、內(nèi)銷連鎖兼贸、加工配套于一體的文化創(chuàng)意型企業(yè)段直。公司產(chǎn)品80%以上出口到歐盟、美國溶诞、東南亞鸯檬、非洲等30余個(gè)國家和地區(qū),年出口創(chuàng)匯額達(dá)1000余萬美元螺垢。被省喧务、市、區(qū)人民政府授予“國家級(jí)重點(diǎn)文化產(chǎn)品和服務(wù)出口企業(yè)”枉圃、“山東省重點(diǎn)文化產(chǎn)品和服務(wù)出口企業(yè)”功茴、“出口創(chuàng)匯先進(jìn)單位”、“先進(jìn)外向型企業(yè)”等榮譽(yù)稱號(hào)孽亲。2010年坎穿,公司先后通過ISO9000系列質(zhì)量認(rèn)證體系、ISO14000環(huán)境認(rèn)證體系返劲、ISO18000職業(yè)健康安全認(rèn)證體系三項(xiàng)國際通行認(rèn)證玲昧。公司同時(shí)擁有國家知識(shí)產(chǎn)權(quán)局實(shí)用新型專利10余項(xiàng)、登記版權(quán)作品數(shù)十項(xiàng)篮绿、國內(nèi)注冊(cè)商標(biāo)6個(gè)孵延,并在英國、歐盟歐共體注冊(cè)商標(biāo)“renli”亲配、“RENLI SPLENDID HOME LOVE”尘应。
Situated by the picturesque Xiaofu River and covering an area of 20000 square km with a staff of 150, Zibo Renli Cultural Company Limited is an cultural innovation-oriented enterprise integrating colored glaze culture popularization, experience-based tourism, e-commerce, export, domestic sale and products processing. 80% of its products are exported to some countries and regions such as European Union, USA, Southeast Asia and Africa,etc, with the earnings of foreign exchange up to about ten million dollars. It has been awarded with many titles of honors at various levels like “Enterprise of China’s Key Cultural Products Export”, “Enterprise of Shandong’s Key Cultural Products Export”, “Advanced Enterprise of Foreign Exchange Earning”, “Advanced Export-oriented Enterprise”, etc. In 2010, three international certification systems---ISO9000 Quality Certification System, ISO14000 Environmental Certification System and Occupational Health and Safety Certification System ISO18000---- were passed. The company also possesses over 10 utility model patents, 10 copyright works and 6 domestic registered trademarks and trademarks“Renli”、“RENLI SPLENDID HOME LOVE”in the United Kingdom, European Union and European Community.
數(shù)千年來弃榨,擅長制造瓷器的中華民族菩收,在玻璃制造行業(yè)遠(yuǎn)遠(yuǎn)地落后于歐洲。但是鲸睛,只有在博山這個(gè)地方,做出了值得世界公認(rèn)的成就坡贺。清同治官辈、光緒年間箱舞,法國傳教士、地理學(xué)家雷卻特.霍芬和英國傳教士威廉.姆森都曾經(jīng)到過這里拳亿,繁榮的琉璃制作業(yè)讓他們?cè)谥髦猩钣懈杏|的描述到:博山是我們?cè)谥袊浆F(xiàn)在為止可遇見的工業(yè)最為發(fā)達(dá)的城市晴股。
Over millennia, China, a country excelling in making ceramic, has fallen far behind Europe in the making of colored glaze products. Boshan, however, is an exception. During the reigns of Tongzhi and Guangxu in the Qing Dynasty, Richthoven, a German missionary and geographer, and Williamson, a British missionary, once arrived here and the then flourishing colored glaze making impressed them greatly and they described Boshan in their books as the most industrial city they had ever visited in China.
這里,成為人們心目中琉璃的故鄉(xiāng)肺魁。
Here has been the hometown of colored glaze in China.
2014年11月7日电湘,是博山琉璃史上值得紀(jì)念的日子。這天鹅经,國際藝術(shù)大師韓美林的大篷車開進(jìn)了人立琉璃藝術(shù)館寂呛,與琉璃藝術(shù)大師徐月柱經(jīng)過無數(shù)個(gè)日夜的研究切磋,創(chuàng)作出集琉璃與傳統(tǒng)水墨畫與一體的琉璃新品——人立墨彩瘾晃。人立墨彩以中國傳統(tǒng)的水墨畫為基礎(chǔ)贷痪,淋漓盡致的展現(xiàn)在花瓶、筆筒蹦误、卷筒劫拢、魚缸等不同器型的琉璃藝術(shù)品上,形成了渾然天成强胰、大氣磅礴的國畫藝術(shù)效果舱沧,在琉璃業(yè)獨(dú)樹一幟。
On 7th of November, 2014, an important day in the history of Boshan colored glaze, Han Meilin, a distinguished artist, visited Renli, and together with Xu Yuezhu, a colored glaze artist, created a new way of colored glaze production named Renli grisaille painting, which, based on traditional Chinese ink painting and unique in its natural and magnificent style, is used in the making of different kinds of colored glaze works of art such as vase, brush pot, coiling tube, fish tank and so on.
徜徉于人立墨彩藝術(shù)品的海洋里偶洋,不得不讓人感慨狗唉,這是琉璃故鄉(xiāng)傳統(tǒng)工藝和藝術(shù)創(chuàng)作新理念的一次碰撞,更是藝術(shù)大師對(duì)博山琉璃生產(chǎn)工藝的顛覆式創(chuàng)新涡真。人立墨彩再一次贏得了世人的矚目:
Renli grisaille painting, a combination of traditional handicraft and new concept of artistic creation,and more an artists’ overwhelming innovation of Boshan colored glaze making, has drawn people’s attention once more.
第15屆中國(淄博)國際陶瓷博覽會(huì)分俯、第四屆中國(博山)琉璃文化藝術(shù)節(jié),人立墨彩受到社會(huì)各界人士的青睞哆料,國內(nèi)工藝美術(shù)界給予了高度關(guān)注和支持缸剪;山東省人民政府郭樹清省長在視察淄博人立文化創(chuàng)意股份有限公司時(shí),也對(duì)人立墨彩給予了高度贊譽(yù)东亦;2015年9月杏节,人立墨彩亮相米蘭世界博覽會(huì),11月又應(yīng)邀參加第二十一屆法國國際文化遺產(chǎn)展覽會(huì)典阵,榮登世界最高藝術(shù)殿堂——法國盧浮宮奋渔。傳統(tǒng)的水墨文化與琉璃藝術(shù)在這里得到了完美的融合,令外國友人驚嘆不已壮啊,贊不絕口嫉鲸!
At both 15th China(Zibo) International Ceramics Expo and 4th China(Boshan) Colored Glaze Arts Festival, Renli grisaille painting drew the attention of people from all walks of life including the field itself. Guo Shuqing, the former governor of Shandong Province, once visited Renli and spoke highly of Renli grisaille painting. In September of 2015, Renli grisaille painting made a stage pose at Milan World’s Fair and was on display in Louvre at the 21st France World’s Cultural Heritage Expo on November of the same year, where foreigners wondered at the perfect combination of traditional Chinese ink painting and art of colored glaze.
“工匠八方來,器成天下走”歹啼。歷經(jīng)千年窯火而不斷玄渗,歷史上創(chuàng)造出無數(shù)登峰造極的琉璃藝術(shù)品的博山座菠,正已(以)海納百川的胸襟,吸引著全國各地的能工巧匠藤树,他們用智慧和勤勞的雙手浴滴,創(chuàng)造出一個(gè)又一個(gè)前所未有的獨(dú)特技藝,創(chuàng)造出精美的琉璃瑰寶和豐厚的琉璃文化岁钓,造就了陶琉之鄉(xiāng)燦爛的歷史升略。
Moving craftsmen make moving products. Boshan, the cradle of colored glaze making in China with a long history, is becoming more broad-minded to attract craftsmen from all parts of the country to create richer culture and more colorful future of colored glaze with their hands.
今天的博山,不斷創(chuàng)新的意識(shí)讓這座古老而具有無限魅力的城市充滿活力屡限。今天的人立品嚣,已形成以陶琉文化為主體、旅游和電商為兩翼副業(yè)的快速發(fā)展格局囚霸,正以立愛于人腰根、立信于企、立業(yè)于世的情懷拓型,誠邀各路人才额嘿,搭建更好的平臺(tái)與世界琉璃產(chǎn)業(yè)對(duì)話。
Today, the continuous innovation and efforts are getting ancient Boshan more charming and vigorous. Meanwhile, Renli is forming its rapidly developing pattern with ceramic and colored glaze culture as its main industry and tourism and e-commerce as its subsidiary businesses. Renli is thriving with love, faith and responsibility to set up a better platform for the communication with the world colored glaze industry.
也正是執(zhí)著于文化內(nèi)涵的提升和自主創(chuàng)新劣挫,公司投資建設(shè)了國家AAA級(jí)旅游風(fēng)景區(qū)——博山陶瓷琉璃藝術(shù)中心册养。藝術(shù)中心內(nèi)設(shè)人立琉璃藝術(shù)館、博山藝術(shù)展覽館压固、博山陶瓷博物館球拦、人立陶瓷琉璃體驗(yàn)館、人立琉璃展銷廳帐我、陶瓷大師名人堂和大師工作室坎炼。四館、一廳拦键、一堂谣光、一室,交相輝映芬为,即有博山源遠(yuǎn)流長的陶瓷琉璃發(fā)展史萄金,又有現(xiàn)代藝術(shù)大師的精品展示,有著濃郁的歷史文化氣息和深厚的人文積淀媚朦。中心自2013年9月投入使用以來氧敢,成功策劃了中國第二屆、第三屆琉璃文化藝術(shù)節(jié)询张,舉辦了近40個(gè)藝術(shù)展覽等陶琉文化推廣活動(dòng)孙乖。
In addition, the company has invested in Boshan Arts Center of Ceramic and Colored Glaze,an AAA tourism scenic area, which is composed of Renli Art Gallery, Boshan Art Salon, Boshan Ceramic Museum, Renli Ceramic and Colored Glaze Experience Pavilion, Renli Exhibition and Sales Hall of Colored Glaze,Hall of Fame and Studio for Artists. These have both rich cultural history and profound deposits.
2015年即將投入使用的博山文化地標(biāo)——人立大廈,將和博山陶瓷琉璃藝術(shù)中心、人立陶瓷琉璃體驗(yàn)館“三足鼎立”的圆,不久的將來鼓拧,這里將匯集淄博最具活力的文化娛樂元素半火,形成琉璃創(chuàng)意產(chǎn)業(yè)企業(yè)服務(wù)體系以及文化產(chǎn)品創(chuàng)意越妈、制作、營銷的產(chǎn)業(yè)體系钮糖,成為山東時(shí)尚文化的新地標(biāo)梅掠。
Renli mansion, the new Boshan landmark which is to be put into use in 2015, will form a tripartite frame together with Boshan Arts Center of Ceramic and Colored Glaze and Renli Ceramic and Colored Glaze Experience Pavilion. In the days to come, the mansion will gather the most energetic cultural elements of Zibo city and form the service system of colored glaze making as well as the industrial system of making and marketing of cultural products, leading the fashion in Shandong.
淄博人立文化創(chuàng)意股份有限公司的奇跡創(chuàng)造,在未來也將延續(xù):
Zibo Renli Cultural Company Limited is working miracle now and will continue to work miracle in the future.
(字幕:公司大事記)
Events:
1994年 ? ? ? ? ? 公司成立
In 1994, company was founded.
2003年 ? ? ? ? ? 獲得外貿(mào)自營出口權(quán)
In 2003, export entitlement was obtained.
2009年 ? ? ? ? ? 人立琉璃北京百榮店成立
In 2009, Beijing Renli Bairong branch was established.
2011年 ? ? ? ? ? 引入咨詢公司店归,確定公司發(fā)展戰(zhàn)略
In 2011, development strategies were set by introducing a consulting company.
2012年 ? ? ? ? ? 人立琉璃深圳藝術(shù)館成立
In 2012, Renli Shenzhen branch was set up.
2012年10月 ? ? ?確定人立的三立文化
In ?October of 2012, Renli “Sanli” enterprise culture is established.
2012-2013年度 ? ?獲得山東省重點(diǎn)文化產(chǎn)品和服務(wù)出口企業(yè)
From 2012 to 2013, it was awarded Shandong key cultural products and service export enterprise.
2013年 ? ? ? ? ? 人立與淄博市博山區(qū)委政府合作項(xiàng)目
In 2013, Renli was in collaboration with Boshan government.
2013年 ? ? ? ? ? 博山陶琉文化創(chuàng)意中心——最具消費(fèi)者喜愛文化品牌
In 2013, Boshan Ceramic and Colored Glaze Creativity Center was chosen as the consumers’ favorite.
2013-2014年度 ? ?獲得國家文化出口重點(diǎn)企業(yè)榮譽(yù)稱號(hào)
From 2013 to 2014, it was awarded the honorable title of “State’s Key Culture Export Enterprise”
2015年2月 ? ? ? 人立琉璃藝術(shù)館——最具增長潛力品牌
In February of 2015, Renli Colored Glaze Arts Gallery became a brand of the most potential.
2015年 ? ? ? ? ? 博山陶瓷琉璃藝術(shù)中心——國家AAA級(jí)風(fēng)景區(qū)
In 2015, Boshan Arts Center of Ceramic and Colored Glaze,an AAA tourism scenic area, opened.
2015年 ? ? ? ? ? 人立墨彩——山東省工藝美術(shù)精品獎(jiǎng)金獎(jiǎng)
In 2015, Renli grisaille painting was awarded the gold prize of Shandong industrial fine arts
2015年 人立水墨——山東省工藝美術(shù)設(shè)計(jì)創(chuàng)新獎(jiǎng)金獎(jiǎng)
In 2015, Renli grisaille painting was awarded the gold prize of Shandong designed art innovation.
2016年 淄博人立文化創(chuàng)意股份有限公司在全國中小企業(yè)股份轉(zhuǎn)讓系統(tǒng)正式掛牌
In 2016, Zibo Renli Cultural Company Limited was listed officially in the transfer system of national middle and small-sized enterprises.