Field of streams: ESPN
① Disney launches its first American direct-to-consumer business today with ESPN+, a subscription sport-streaming service delivering games not available on its regular cable channels.
② For a few bucks a month, the service will carry plenty of sports, but mostly lesser fare such as lower-profile university sports, some football leagues, cricket and golf.
③ It will also include one big-league baseball and ice-hockey game a day.
④ The offering intentionally skimps on most top-flight American contests so as not to draw customers away from the far more lucrative pay-TV channels that carry professional (American) football and basketball, and big college games.
⑤ It will therefore be a challenge to draw subscribers in great numbers.
⑥ But ESPN+ is an important test of concept: next year Disney will launch a streaming subscription service that will carry the company's many blockbuster films, as well as new, original programming.
⑦ The stakes will be higher in the sequel.
▍生詞好句
field /fi?ld/: n. 領(lǐng)域箭跳;田野
track and field: 田徑
direct-to-consumer /k?n?sju:m?/: adj.(DTC)直面消費(fèi)者的
subscription /s?b?skr?p?(?)n/: n. 訂閱
deliver /d??l?v?/: vt. 放送心墅;播放
game /ɡe?m/: n. 比賽枉疼;游戲
channel /?t?an(?)l/: n. 頻道
Chanel /???n?l/: 香奈兒
buck /b?k/: n.(俗)美元
carry /?kari/: vt. 播放效扫;播送
lesser /?l?s?/: adj. 次要的
fare /f??/: n. 節(jié)目;費(fèi)用
profile /?pr??f??l/: n. 簡(jiǎn)介昏兆;概況有梆;側(cè)影
low/high-profile: adj. 低調(diào)/高調(diào)的
keep a low/high profile: 保持低調(diào)/高調(diào)
job profile: 工作簡(jiǎn)介
cricket /?kr?k?t/: n. 板球
offering /??f(?)r??/: n. 提供節(jié)目/產(chǎn)品(的方式)
skimp on /sk?mp/: 節(jié)省瞒御;吝惜
top-flight: adj. 頂級(jí)的;一流的
draw away: 分流神郊;引開(kāi)
lucrative /?lu:kr?t?v/: adj. 盈利的肴裙;賺錢(qián)的
subscriber /s?b?skr??b?/: n. 訂閱用戶
test of concept: 概念測(cè)試
blockbuster film /?bl?kb?st?/: 大片
stake /ste?k/: n. 風(fēng)險(xiǎn);利益
(be) at stake: 在危機(jī)關(guān)頭
stakeholder /?ste?kh??ld?/: n. 利益相關(guān)人
▍補(bǔ)充例句
1. buck
Can I borrow a few bucks?
It's altogether 200 bucks.
2. fare
This is not a conventional Hollywood fare.
3. profile
He is not the sort of politician to keep a low profile for long / at all.
The star has a high profile in London.
Hu Ge has a killer profile.
4. skimp on
Don't skimp on self-development.
The homeworkers should never skimp on office supplies.
5. top-flight
They've hired a really top-flight team.
6. It's a challenge to do.
It's a challenge to be a mom.