我的譯文
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原文譯文
In the early 1950s he was travelling cross-country trying to sell expensive milkshake machines,? but he wasn't really doing a good job at it.
在1950年早年間派任，他曾經(jīng)跨越全國嘗試去販賣昂貴的奶昔機(jī)，但是他并沒做好。
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在20世紀(jì)50年代早期，他跨國旅行銷售昂貴的奶昔機(jī)枢泰，但他并不是真的做的很好。
One day in 1954, however, he got an order for 8 of them, and it was from none other? than the McDonald brothers.
然而，在1954年的一天远荠，他從他們手里得到一個(gè)訂購8臺機(jī)器的單子，無一例外失息，全部都是來自麥當(dāng)勞兄弟譬淳。
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1954年的一天，然而盹兢，他得到了8個(gè)訂單邻梆，這是來自麥當(dāng)勞兄弟的。
When Ray made his way to San Bernardino, he fell in love with their restaurant and immediately? offered to franchise it.
當(dāng)雷來到圣貝納迪諾绎秒，他愛上了他們的餐館并且立刻請求特許經(jīng)銷權(quán)浦妄。
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當(dāng)雷來到圣貝納迪諾，他愛上了他們的餐廳见芹，立即提出特許經(jīng)營它剂娄。
By that point the McDonald brothers had already opened over 20 franchise locations, but none? of they were doing as well as the original restaurant:
The lack of oversight made maintaining quality impossible.
那個(gè)時(shí)候麥當(dāng)勞兄弟倆已經(jīng)開了超過20個(gè)特許經(jīng)營店，但是他們中沒有一個(gè)能開的像第一家店這樣辆童。
失察的不足難以維持品質(zhì)
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到那時(shí)宜咒，麥當(dāng)勞兄弟已經(jīng)開設(shè)了20多個(gè)特許經(jīng)營的地方，到?jīng)]有一家和原來的餐廳一樣好把鉴。
缺乏監(jiān)督使質(zhì)量無法維持
The brothers decided to give Ray a shot, and boy did he deliver.
兄弟倆打算給雷一個(gè)機(jī)會(huì)故黑，而他做到了
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兄弟倆決定給雷一個(gè)機(jī)會(huì)，而男孩卻給了他們一把槍庭砍。
He handpicked only the best franchisees and ran his operations like an army drill.
他精挑細(xì)選的特銷店场晶，組織每場活動(dòng)都好像在訓(xùn)練一個(gè)軍隊(duì)。
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他精挑細(xì)選的最好的加盟商跑他的行動(dòng)像一個(gè)軍隊(duì)的訓(xùn)練怠缸。
In the span of just 6 years Ray built 100 McDonald's restaurants, while the McDonald? brothers were basically managing their own joint.
在西班牙诗轻，雷用了僅僅六年就建了100家麥當(dāng)勞餐館，然而此時(shí)麥當(dāng)勞兄弟基本上只經(jīng)營著自己的幾家餐館揭北。
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在短短的六年時(shí)間里扳炬，雷建立了100家麥當(dāng)勞餐廳，而麥當(dāng)勞兄弟公司基本上管理著自己的公司搔体。
Ray eventually grew tired of them: they'd reap 0.5% of all sales for doing? nothing while roadblocking Ray's suggestions for improving the franchise.
雷最終變得厭煩起他們恨樟，他們什么都不做的情況下卻持有總銷售額的0.5%，當(dāng)雷提高特許經(jīng)銷商的建議受阻時(shí)疚俱。
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雷終于厭倦了他們劝术，他們會(huì)收獲0.5%為無所事事而路障式雷的建議改進(jìn)的特許銷售。
To cut them out, Ray figured out a brilliant strategy.
為了讓他們退出，雷想出一個(gè)杰出的策略
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為了解決這些問題养晋，雷想出一個(gè)絕妙的策略衬吆。
He'd buy the land all future restaurants would be built upon, and then he'd lease? it to his franchisees.
他購買了所有未來將要建造餐館的土地，然后出租給他的經(jīng)銷分店绳泉。
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他會(huì)買下所有未來餐廳的土地逊抡，然后租給他的加盟商。
This way Ray got to keep almost all of the profits from the business, while leaving the? McDonald brothers empty handed
這個(gè)方法使雷幾乎掌握了生意上的所有利潤零酪，當(dāng)麥當(dāng)勞兄弟倆離開時(shí)什么都沒有得到秦忿。
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這樣一來，雷就可以保留幾乎所有的生意利潤蛾娶，同時(shí)讓麥當(dāng)勞兄弟倆空手而歸。In the early 1950s he was travelling cross-country trying to sell expensive milkshake machines,? but he wasn't really doing a good job at it.
在1950年早年間潜秋，他曾經(jīng)跨越全國嘗試去販賣昂貴的奶昔機(jī)蛔琅，但是他并沒做好。
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在20世紀(jì)50年代早期峻呛，他跨國旅行銷售昂貴的奶昔機(jī)罗售，但他并不是真的做的很好。
One day in 1954, however, he got an order for 8 of them, and it was from none other? than the McDonald brothers.
然而钩述，在1954年的一天寨躁，他從他們手里得到一個(gè)訂購8臺機(jī)器的單子，無一例外牙勘，全部都是來自麥當(dāng)勞兄弟职恳。
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1954年的一天，然而方面，他得到了8個(gè)訂單放钦，這是來自麥當(dāng)勞兄弟的。
When Ray made his way to San Bernardino, he fell in love with their restaurant and immediately? offered to franchise it.
當(dāng)雷來到圣貝納迪諾恭金，他愛上了他們的餐館并且立刻請求特許經(jīng)銷權(quán)操禀。
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當(dāng)雷來到圣貝納迪諾，他愛上了他們的餐廳横腿，立即提出特許經(jīng)營它颓屑。
By that point the McDonald brothers had already opened over 20 franchise locations, but none? of they were doing as well as the original restaurant:
The lack of oversight made maintaining quality impossible.
那個(gè)時(shí)候麥當(dāng)勞兄弟倆已經(jīng)開了超過20個(gè)特許經(jīng)營店，但是他們中沒有一個(gè)能開的像第一家店這樣耿焊。
失察的不足難以維持品質(zhì)
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到那時(shí)揪惦，麥當(dāng)勞兄弟已經(jīng)開設(shè)了20多個(gè)特許經(jīng)營的地方，到?jīng)]有一家和原來的餐廳一樣好搀别。
缺乏監(jiān)督使質(zhì)量無法維持
The brothers decided to give Ray a shot, and boy did he deliver.
兄弟倆打算給雷一個(gè)機(jī)會(huì)丹擎，而他做到了
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兄弟倆決定給雷一個(gè)機(jī)會(huì)，而男孩卻給了他們一把槍。
He handpicked only the best franchisees and ran his operations like an army drill.
他精挑細(xì)選的特銷店蒂培，組織每場活動(dòng)都好像在訓(xùn)練一個(gè)軍隊(duì)再愈。
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他精挑細(xì)選的最好的加盟商跑他的行動(dòng)像一個(gè)軍隊(duì)的訓(xùn)練。
In the span of just 6 years Ray built 100 McDonald's restaurants, while the McDonald? brothers were basically managing their own joint.
在西班牙护戳，雷用了僅僅六年就建了100家麥當(dāng)勞餐館翎冲，然而此時(shí)麥當(dāng)勞兄弟基本上只經(jīng)營著自己的幾家餐館。
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在短短的六年時(shí)間里媳荒，雷建立了100家麥當(dāng)勞餐廳抗悍，而麥當(dāng)勞兄弟公司基本上管理著自己的公司。
Ray eventually grew tired of them: they'd reap 0.5% of all sales for doing? nothing while roadblocking Ray's suggestions for improving the franchise.
雷最終變得厭煩起他們钳枕，他們什么都不做的情況下卻持有總銷售額的0.5%缴渊，當(dāng)雷提高特許經(jīng)銷商的建議受阻時(shí)。
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雷終于厭倦了他們鱼炒，他們會(huì)收獲0.5%為無所事事而路障式雷的建議改進(jìn)的特許銷售衔沼。
To cut them out, Ray figured out a brilliant strategy.
為了讓他們退出，雷想出一個(gè)杰出的策略
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為了解決這些問題昔瞧，雷想出一個(gè)絕妙的策略指蚁。
He'd buy the land all future restaurants would be built upon, and then he'd lease? it to his franchisees.
他購買了所有未來將要建造餐館的土地，然后出租給他的經(jīng)銷分店自晰。
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他會(huì)買下所有未來餐廳的土地凝化，然后租給他的加盟商。
This way Ray got to keep almost all of the profits from the business, while leaving the? McDonald brothers empty handed
這個(gè)方法使雷幾乎掌握了生意上的所有利潤酬荞，當(dāng)麥當(dāng)勞兄弟倆離開時(shí)什么都沒有得到搓劫。
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這樣一來，雷就可以保留幾乎所有的生意利潤袜蚕，同時(shí)讓麥當(dāng)勞兄弟倆空手而歸糟把。
