1迅脐、你認(rèn)為微笑曲線還有現(xiàn)實(shí)意義嗎?為什么咕缎?互聯(lián)網(wǎng)環(huán)境下會 產(chǎn)生哪些改變珠十?
我認(rèn)為微笑曲線仍然具有現(xiàn)實(shí)意義。
因?yàn)槟壳拔⑿η€仍具有代表意義凭豪,并且仍然可以體現(xiàn)出可以找出附加價值在哪里和關(guān)于競爭的型態(tài)兩大重要特點(diǎn)焙蹭,可以一目了然看出在整個產(chǎn)業(yè)鏈中的重點(diǎn)、側(cè)重點(diǎn)以及命脈嫂伞。
微笑曲線在互聯(lián)網(wǎng)環(huán)境下會更側(cè)重于向兩邊發(fā)展孔厉,即更加強(qiáng)研發(fā)創(chuàng)造智慧財產(chǎn)權(quán)和加強(qiáng)客戶導(dǎo)向的營銷與服務(wù)。這是互聯(lián)網(wǎng)的發(fā)展所帶來的必然趨勢和結(jié)果末早,在未來社會烟馅,智力成本必將取締勞動力成本,未來是更科技化然磷、現(xiàn)代化、機(jī)器化的人工智能時代刊驴,微笑曲線中的組裝部分被機(jī)器取代只是時間問題姿搜,因此微笑曲線會越來越“微笑”,甚至?xí)霈F(xiàn)“V”型微笑捆憎。
2舅柜、Industrial Chain
文章鏈接-en.wikipedia.org/wiki/Value_chain
文章主旨:The value chain categorizes the generic value-adding activities of an organization. The activities considered under this product/service enhancement process can be broadly categorized under two major activity-sets.
Physical/traditional value chain: a physical-world activity performed in order to enhance a product or a service. Such activities evolved over time by the experience people gained from their business conduct. As the will to earn higher profit drives any business,[citation needed] professionals (trained/untrained) practice these to achieve their goal.
Virtual value chain: The advent of computer-based business-aided implementsystems in the modern world has led to a completely new horizon of market space in modern business-jargon – the cyber-market space. Like any other field of computer application, here also we have tried to implement our physical world's practices to improve this digital world. All activities of persistent physical world's physical value-chain enhancement process, which we implement in the cyber-market, are in general terms referred to[by whom?] as a virtual value chain
重要詞:implement(執(zhí)行)
? ? ? ? ? ? ? business(商業(yè))
? ? ? ? ? ? ? enhance(提高)
? ? ? ? ? ? ? enhancement process(增強(qiáng)過程)
? ? ? ? ? ? ? market space(市場空間)
?W6L3-商業(yè)基礎(chǔ)-供應(yīng)鏈
1、廠家直銷或減少中間商的做法在互聯(lián)網(wǎng)上非常流行躲惰,與此同時致份,你認(rèn)為會帶來哪些新問題?該如何解決础拨。
新問題:這種方法雖然快速高效氮块,但是實(shí)質(zhì)上缺少產(chǎn)品集中以及產(chǎn)品再分配的理念問題,廠家職能是大量生產(chǎn)诡宗、提供產(chǎn)品滔蝉,并非去大量交易物資。而且交易過程中不利于整合資源塔沃,也不能夠?qū)a(chǎn)品利益發(fā)揮到最大化蝠引。
解決:廠家可以自己聯(lián)系或聘用專業(yè)人士進(jìn)行物資輸送,保證廠方不會因?yàn)榻灰锥煜举|(zhì)觀念蛀柴,而且此過程中沒有中間商還可以節(jié)省經(jīng)費(fèi)螃概。
2、紅領(lǐng)集團(tuán)和必要商城在供應(yīng)鏈管理上的創(chuàng)新有哪些鸽疾?
數(shù)據(jù)驅(qū)動的智能工廠和產(chǎn)業(yè)鏈協(xié)同吊洼、用工業(yè)化的效率和成本進(jìn)行個性化產(chǎn)品的大規(guī)模定制、滿足消費(fèi)者需求為中心的“源點(diǎn)論管理思想”和組織形態(tài)肮韧、形成了可以幫助傳統(tǒng)企業(yè)轉(zhuǎn)型升級的解決方案融蹂。
3旺订、supply chain
文章鏈接-techcrunch.com/2014/12/24/the-key-to-successful-commerce-businesses-is-supply-chain/
文章主旨:Fast forward to 2014 and the most recent Cyber Monday. The current heavyweight incumbent in e-commerce, Amazon, featured distribution center technology powered by Kiva Systems in this year’s Cyber Monday press blitz (disclosure: Bain Capital was an investor in Kiva Systems).
Other key components of customer experience still matter – things like brand, personalization, and merchandising – but the foundation of a great e-commerce company today starts with supply chain. Because the logistics realm deals with atoms and not just bits, software solutions alone can’t solve the problem and must be married with hardware like the Kiva robots, and labor like couriers and Ubers to move the physical items into place
重要詞:foundation(基礎(chǔ))
? ? ? ? ? ? ? flexible fulfillment(靈活的履行)
? ? ? ? ? ? ? logistics realm deals? (物流領(lǐng)域交易)
? ? ? ? ? ? ? fulfillment(實(shí)現(xiàn))
? ? ? ? ? ? ? leveraging revolutionary technology(利用革命性技術(shù))
? ? ? ? ? ? ?